UI / UX
Cuddly Vitamins is an educational app for kids and adults alike, that teaches us about the important role vitamins have in our health and daily lives.
Meet the vitamins
I wanted to create a fun and positive emotional response when introducing fresh organic fruits and veggies to my toddler.
The first idea was to make the entire screen a giant flat character in pastel color tones. This was not a good UX decision since my daughter didn’t connect with them. I prototyped the UI so she could do a quick test and it made me realize how crucial it is to test MVP before going further..
I got to be honest, I loved this little proto, it made me feel like I'm controllin' this little cuddly creature, but UX testing showed me what I needed to update so I did just that.
More texture,more color
After resarch I quickly realized, kids need eye - color stimulation! That made me focus on a new visual style, that of a children storybook look.
Pre production prototype
Bringing characters to life, each with it's own color and story. In the final revision I changed colors and some names to reflect the types of food they connect most with.
I was really passionate about creating everything in this project because it increased the bond between my daughter and me.
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